| anywhere from 24 to 48 hours) and don't have to wait for the DNS transfer. However the other important reason for using unique IP address for your web site is "Many search engines don't spider more then *X* number of pages from the same IP if it is hosting multiple sites. Quote from Fast / All the web website (January 18, 2003) | | | How often do you fetch documents from an IP-address with many virtual hosts or many web-servers?
For sites hosting several web-sites on one IP-address, we will limit the total rate of documents fetched from all web-servers on that IP-address. We will not fetch more than one document each 5 seconds. |
You never know what are the other sites (that are sharing the IP address with you, ) are about and what their webmasters are doing. It is also believed that if you are sharing an IP address with sites are are known for spamming search engines, then more likely you can also expect to see some effects of this on your web site (ranking). Additionally, suppose your server is down and search engine spider visits your web sites and founds it to appear as dead link, then more likely your site will be out of the index (search engine results) for a month or two - are you sure you can afford this? (all this loss because of choosing wrong hosting company) Also, choosing a web hosting company for your business should not be any less importance then choosing a location for your physical office. Because your web site is also in a way your office on the world wide web - don't you think it should be hosted on the reliable servers? Also, you need to think about customer support and server uptime before making your final decision. Because of above mentioned and many many (and many) more reason that it is recommended that you spend good time when looking for a hosting provider for your web site. A wrong choice here can have long lasting (positive or negative) impact on your business. | 
